IsaKaba rebrands as Bijetic, adds Turkey and Profiles

IsaKaba has rebranded as Bijetic (pronounced Bee J Tick), giving the platform a name it fully owns as it enters its next stage of growth.

The new name comes with a new logo. It keeps the familiar graffiti style, but the map now covers both Africa and the Middle East, the two regions at the heart of everything we do. 

All existing articles and pages remain in place, and old IsaKaba links will take readers straight to the right page on bijetic.com. Readers and members do not need to do anything.

The rebrand also gives us room to grow. IsaKaba started as one idea. Bijetic is built to hold many, and over the coming months we will add new features and sections to the platform.

A bigger, better directory

Our directories keep growing, with new and established studios regularly reaching out to be included. The Games and Studios directories now come with a search bar, making it easy to find any studio, game or country in seconds.

We remain the most reliable, publicly available and regularly updated directory of game studios in the Middle East and Africa. The team behind Ma7zooz recently told us: "Your Games and Studios directories were among the strongest visibility wins we got for Ma7zooz."

Next, we are adding a Game Studios in Turkey section, following requests from developers in the country who want to be included.

We are also launching Profiles, a new section dedicated to the key people shaping the games industry across our regions. Like our Games and Studios directories, it will give each person a dedicated page, and it will also be home to our Introduction Network feature.

Our mission stays the same. If anything, we are deepening our focus: giving studios and the people behind them the exposure they often lack, while keeping our editorial standards and independence firmly in place.

Welcome to Bijetic!